SEO, what now?

That's the question every site owner we work with has been asking. Search is turning into answers, and the advice out there is either written for enterprise SEO teams or written to sell you a tool.

SEOWhat.now is our answer: plain-language explainers, playbooks tested on real WordPress, Drupal, Shopify and headless sites, a curated library of the best outside resources, and a weekly digest that tells you what changed and whether it matters.

How we work

• Every trend gets a verdict. Do it now, watch, or skip, with the reason.
• Playbooks are tested and dated. If we haven't tried it on a real install, we say so.
• We cite our sources. Including when the data comes from a vendor with something to sell.
• We practice what we preach. This site is static HTML with clean structured data, open to AI crawlers. It's built with Astro and DatoCMS, and we'll write up what we learn.

Who's behind it

SEOWhat.now is made with love by Bowst, a web and digital agency in Portsmouth, New Hampshire. When you'd rather have someone do the work, that's us.